Personal branding · Business · Sport
Where brands
hit different.
Learn from top athletes, creators and entrepreneurs how to build a personal brand, grow a visionary business, and step into visibility.
What it is
Brand on Tour
is always on the move.
Brand on Tour is a podcast about personal branding, hosted by two personal brand strategists who are also amateur beach volleyball players competing on the Austrian Pro Beach Tour. Every episode is recorded on location, at tournament venues, in the nature, and events across Austria and beyond.
Kathrin and Anzhelika bring three worlds together, corporate leadership, entrepreneurial freedom and athlete resilience, exploring what it takes to build with vision and pursue your passion.
The angle
By listening faithfully, the audience will:
- Break through internal barriers: imposter syndrome, fear of showing up, reputation anxiety
- Learn resilience, persistence and courage from top athletes and entrepreneurs
- Build visibility systems and content creation strategies that work in modern days
- Get inspired to build with meaning and purpose
Who it’s for
Entrepreneurs have a lot to learn from athletes and the other way around.
-
01
Founders & consultants who want to be the face, not hide behind the logo.
-
02
Executives stepping into visibility without sounding like everyone else.
-
03
Athletes turning a career into a brand, a business, or a stage.
The format
On tour. On location.
On purpose.
All year, the show travels the Austrian Pro Beach Tour and beyond. From 3x3 basketball to Kitzbühel Streif. From Austria to Australia. Some episodes are just the two of us. Others bring in someone who’s lived it. Every one has a vision.
For guests
If you’ve built something worth talking about, we’d like to have you on.
We’re interested in how you actually built it, the decisions behind the visibility, the business, the brand and the bigger why that drives you. No topic is off limit as long as there's a vision and a bigger purpose. And the best thing, we come to you, where you compete, build or perform.
Become the guest on our podcast
For partners & sponsors
Put your brand inside the venues your audience already attends.
Our audience is building visibility on purpose, founders, executives and athletes investing in how they’re seen. Recorded at their events, packaged as long-form, shorts and social so it keeps working long after the season ends.
Contact usEpisodes
Guests who’ve already been on.
The hosts
Recorded courtside, by two people who actually compete.
Kathrin Hanzl — Go Brand Wise
CEO branding strategist and media trainer. Kathrin works with leaders and executives, building their public presence, message, stage skills, media narrative.
Lika Tauber — Content Fudge / rysing.studio
Personal brand strategist for founders and keynote speakers, working internationally. She builds the positioning that turns an expert into a name people look for.
Both compete on the Austrian Pro Beach Tour — which is why the show is recorded courtside, in the middle of the season rather than after it.
Play bold.
Brand smart.
Driven by sport. Built for brands.